As the Lunar New Year approaches, crowds flock to Kaohsiung's Sanfong Central Street for festive shopping, looking for a traditional variety of snacks.
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Kaohsiung’s markets are full of people from early morning, trying to get their hands on snacks for the holidays. This year’s most sought-after snacks include mullet roe, which is processed by salting and sun drying in open air. This delicacy in convenient single-slice packaging, gains favor for its ease of consumption, becoming a go-to snack for many, due to its crunchy and fresh taste.
Another popular snack is sesame puff cakes. Their flavors evolved from traditional options to new salty flavors, including a curry option, winning over the taste buds of elders. The curry-flavored sesame puff cakes have seen substantial sales during the festive season.
Moreover, nut vendors innovate by roasting pumpkin seeds with oolong tea, creating a crispy snack with a delicate tea aroma. As consumers seek new and diverse Lunar New Year treats, businesses adapt to capitalize on the festive market and offer unique, modern twists on traditional favorites.